I first experienced Eli’s Cheesecake at the Taste of Chicago, some-odd years ago. My wife is from Chicago and if you ever get the chance to attend a “Taste,” I highly recommend it. And don’t forget the cheesecake. It’s pretty darn GOOD!
I recently learned of an entrepreneurial young woman who is using cheesecake in a unique way. Lisa Adrianne is a 22-year old recording artist from British Columbia. 2 years ago this month Lisa lost her mom to cancer. As a talented songwriter and singer, it is no surprise that music has played a big role in her grieving and emotional healing. Lisa and her friend Debbie Fortnum are now using music, and cheesecake, to bring hope and inspiration to others who are in the fight against cancer. They offer families a fundraising opportunity to host a Cheesecake Concert. They provide help with the marketing materials and provide the program for the evening, with proceeds benefitting the family. The desire to use their musical gifts to help others is inspiring.
We all have something that we have been given that can be used to help encourage others. Organizations that give back to their communities in selfless ways, simply because they can are unique in our “what’s in it for me” culture. Consider the ways that you currently ‘give back.’ Look for places where you can give where others may not be able to. This can go a long way to helping you stand out in your industry.
Great job, Lisa and Debbie! visit www.lisaadrianne.com for more information